As we rush to finish our Christmas shopping, many of us may turn to the convenience of department stores and big retailers. But this year, consider supporting small businesses who have been hit hard by the tough economic climate and rising interest rates. Here are five easy ways to spread the festive cheer to your local business owners this holiday season.
1. Buy Christmas gifts from small businesses
Do some of your Christmas shopping at locally owned small businesses. It doesn’t have to be an all-or-nothing approach, as simply swapping a few big-name brands for something local can make a difference. While they may not be able to compete with larger retailers on price, the extra cost will go a long way in supporting owners and boosting the local economy.
2. Be a tourist this holiday season
If you’re going away this Christmas, spend time – and money – at small businesses in the area you’re visiting. Plan a day of enjoying local delicacies at eateries, exploring gift shops, and visiting tourist attractions. If you’re staying at home, be a tourist in your own suburb or city, and explore where you live.
3. Share the love this Christmas
Shopping locally isn’t the only way to support small businesses. Write a review on Google, like and follow their pages on social media, and tell others about your experience. Word of mouth, either online or in person, is a great way to promote a business – and it’s free!
4. Attend festive events in your neighbourhood
Connect with local businesses at events, such as farmers markets, flea markets, and street fairs. They offer a change of scenery from your regular shopping centre, and are a great way to meet small business owners. You might even find some fresh produce or unique Christmas gifts that you can’t find anywhere else.
5. Spare a thought for small business owners
Finally, be kind to local business owners who have been doing it tough. Remember that they can’t always do what big retailers can, like offer free shipping. When leaving feedback, consider the impact it can have on a business’s reputation and be kind. We are always thrilled to see great reviews from our valued clients.
As small business owners, we appreciate the support of all our clients, and we look forward to serving you in the new year. Have a wonderful Christmas.